The Tony Awards are coming….or as I call it "Prom night for the Theater World". ;)
This time of year reminds me of the time the cast of 42nd St Revival performed on the Tony's in 2001. How exciting it was to run down the isle in our tap shoes and dance on stage at Radio City Music Hall!
We were all living the dream!
Being on Broadway is truly amazing, but we know there is no real guarantee our show will run. A closing notice can go up on Tuesday that says you are out of a job on Sunday afternoon.
Crushing. Yeah, I've been there.
Not only does that kind of news suck for anyone....it also means you don't have that fat paycheck coming in anymore. We always have to be prepared for this to happen.
This is where I hope I can help. With some advice on what I wish I did while I was on Broadway.
For those of you who aren't actors, let me school you a little on what we call "survival jobs". "Survival jobs" are what actors call the jobs we get in between performing gigs that fuel our bank accounts long enough for us to survive. Some people are fortunate enough to never have to work one of these jobs, but those of us who do have been through a myriad of them.
Me personally? I have done almost everything. Coat checked at The Rainbow Room, Hostessed at The St Regis, Catered in Hollywood, I have even done singing birthday grams as Marilyn Monroe. Nothing that made me a lot of money or money that made me feel like I was thriving. Sometimes we take some performing gigs we hate just because it's money...right? Imagine if we didn't have to do that. Imagine if we could pick and choose and build a career because we had a steady flow of money coming in.
I'm not talking about having a Sugar Daddy.
What if we could be our own Sugar Daddy.
Yeah....lets get into that idea!
So a few years back I was racking my brain to figure out what I could do to GET PAID. Start my own line of tap shoes, make jewelry? Uh.....not really interested in having a jewelry factory in my apartment and designing tap shoes is a thought but I don't have hundreds of thousands of dollars to start that kind of a business.
Early on, I realized that Film & TV actors get paid residually (get paid for work they already filmed) and I realized THIS is what I want! So, I luckily started to do some TV and Film work and got some nice money and even residuals coming in. I still do every so often. I get paid for the movie The Princess Diaries II, Law & Order SVU, The Good Wife, Person Of Interest, etc. This is awesome, and I wish I had more work like this. But as we all know, those jobs aren't in our control to book.
So where does this leave me? Needing more residual checks and still having to work survival jobs
I am also a Mom. I love my babies and spending time with them is precious to me. Most every mother feels this pull. I want to be active in the world, contribute financially and otherwise, but also spend quality time with my babies.
It's all about balance. No one wants to be burning the candle at both ends working day and night.
So...with all this adding up. I know I wanted a "survival job" that pays me residually, leverage my time so I am not away from my baby boys, allows me flexibility to audition when I need to, gives me purpose and is social, I can do from anywhere (since I may be working in NYC or LA) and makes me good money.
Doesn't exist right? That's what I thought. But it does. Read on my friends.
The Survival Job is Network Marketing
I know what you just said. "OK, thanks Mer! See ya! Not for me. Scam. Pyramid Scheme. Nope."
Please don't stop reading because that is everyone's first reaction. Working a Network Marketing job is where I feel actors and performers don't understand how this is the only job they could do and do very well during gigs and in between gigs that will make them residual income.
Trust me. Some of you know me. I am a stickler for looking at things with a fine tooth comb.
Network Marketing is a real job and can make you real money on a steady basis.
I was hesitant to begin anything because I said, I'm not going to sell some product and be known as the "Avon Lady". Then I thought, fine then I'll just be known as the broke and cranky hostess, the bartender, the catering and struggling poor actress who never has any money. Cause yeah…that's appealing. Or worse yet, my children never see's me because I'm always working outside of the home and I turn around and they are all grown up….and I missed it.
I am so not the "salesy type". I hate being "salesy" and frankly being sold to. But...when a network marketing job was presented to me I went through all these thoughts and had all these reasons why I shouldn't do it.
Pride. Ego. Fear it was b*llsh*t, etc.
But I then looked at my acting life. I have had so much success and have been so lucky. Yes, I could be famous & rich with a great TV gig or star on Broadway again. But in the meantime, I'm a working actor, like a lot of us, who's always in fear of not having a paycheck and I hate that.
Bottom line? I hate the feeling of being poor and powerless more than my pride or ego about doing a network marketing gig.
The longer I'm in the entertainment business (over 20 years now) the more I want security for me and my family. And being "salesy"? Please! I'm doing it all day every day with my acting business! I'm selling myself. Which I feel is a lot harder than selling an external product. And I'm always, for years, investing a sh*t ton of money in head shots, resumes, buying new audition outfits, make up, hair, getting a website set up, travel to NYC or LA, and paying an agent 10% of my income. The list goes on and on.
And I haven't even got to the part that makes the most sense.
Are you ready!?
As a performer, it is part of our job to look and feel good. Let me say that again. It is part of your job to look and feel good. So…we pay other companies to take care of our health & wellness needs when we buy their make-up, skin care, vitamins, detox, etc.
So connect this. Your survival job can be investing in yourself and simply telling people what you are doing. Your business is where you invest in your health, beauty and wellness. You invest back in yourself. Not MAC, not GNC, not Clinique or Lancome, or whomever the f*ck you pay a lot of money to.
You buy from your own virtual online store.
This is my store - check it out. I love shopping here.
So....let's get on with explaining it shall we?
I know this is long but STICK WITH ME.
This is solid advice!
Let's get past the stereotype and learn something. Network Marketing is just a form of marketing to your "network". Or people you know. That's it. (Example: Your Facebook Friends, your Instagram Followers are in your Network). Working this job is just like recommending a good restaurant you love to a friend or two. You practically do it every day anyway. Do you get paid for that by the company? No.
Within Network Marketing, there are many companies out there to choose from, and I encourage you to research them. Clue: You must love what you are recommending and should use it yourself. No one wants a recommendation from someone who doesn't even use the product themselves.
The company I chose has the product and philosophy that I fell in love with. The company is called ARBONNE (named after a town in Switzerland). It's a certified vegan, botanically based, environmentally conscious health & wellness company that has the best skin care products I have ever used. Plain and simple. I won't sell something I don't love and like I said, you shouldn't either. So find something you love first and foremost. And it should be consumable (repeat sales) and something that has a market need. Most everyone wants to feel and look good, has skin, hair, and a stomach (we hope).
There are many true and real Network Marketing jobs out there and product. The Direct Sales Association is where you should look to make sure they are legit.
But I digress....so how does this tie in with Broadway Actors?
Here's how. I love my theater community. I have always wanted to find a way for all of us to support each other financially as we do emotionally. Money = Power & Freedom.
I started selling Arbonne backstage in-between shows to my cast of "White Christmas" on Broadway. I didn't use the traditionally used MAC Make-up on Broadway, because it tore up my skin and bank account. So I started using Arbonne Make Up for the stage to see if it would hold up...and guess what, it did! The cast started asking me what I used on my skin, what make up colors, also protein shakes was I drinking (in-between shows I drank them and even during to keep me fueled for my dance numbers)...people asked me what it was, and I just told them. They said "I want that!" and I just helped them order.
That was as "salesy" as I got.
For November & December I got a checks in the mail from Arbonne for up to $600, my residuals from my sales to my cast members. I wish I had a copies of those check stubs to post for you. So you can see that it is real money, real commission, and a real job.
So this is my advice to performers out there. Do something like Arbonne while you are in your show and have money to invest in it. Its not a huge investment, less than what you invest in your acting business. Put the money you make in a savings account for when you don't have a job. Build up your client list and every time they order from you, collect that residual check.
I'm not the only Broadway person doing Network Marketing. Many awesome and highly respected Broadway performer friends are doing a Network Marketing as side gigs too. Talk to them, support them, buy from them instead of the large corporations who are taking over the world.
So my Broadway friends....as you are watching the Tony's or performing on them....just think about your Plan B, whatever it may be. Because Arbonne is something I WISH I began doing while I was on Broadway. So take my advice, and start a business tonight.
f you want to join my bad ass girl boss team, check out www.meredithbrayley.arbonne.com and email me any questions.
That's some solid advice from this Broadway Baby to you.
Happy Tony Season!!!